Industry: WebOps / SaaS | Focus: Series Funding, Thought Leadership, Enterprise Visibility
The Goal
Elevate Pantheon’s $100M growth round by securing top-tier media coverage that would validate its WebOps category leadership, increase enterprise mindshare and signal momentum to investors and partners alike
The Strategy
- Positioned the funding round not just as a financial milestone, but as category-defining momentum for WebOps – highlighting Pantheon’s enterprise traction, product-led growth and vision for the future of digital experience platforms
- Offered select tech reporters exclusive access to Pantheon’s executive team and funding details, targeting high-visibility outlets with strong B2B and investor readership
The Results
- Widespread pickup across tier-1 tech and business press, all with a unified narrative: Pantheon is leading a WebOps revolution.
- TechCrunch – WebOps platform Pantheon raises $100M from SoftBank Vision Fund
- Yahoo! Finance – WebOps platform Pantheon raises $100M from SoftBank Vision Fund
- SiliconANGLE: WebOps company Pantheon hits unicorn status with $100M in late-stage funding
- BuiltIn SF: WebOps Unicorn Pantheon Raises $100M Series E Led by SoftBank
- San Francisco Business Times: The Funded: 6 Bay Area companies are slated to make their Wall Street debuts in the next 8 days
- Fortune: Term Sheet: Exit Insanity
- TechCrunch – WebOps platform Pantheon raises $100M from SoftBank Vision Fund
